PR 330 - Public Relations Message Design

Offered Fall: No Offered Winter: Yes Offered Summer: No Offered Other: No

4 Credits
Hours (Lecture - Discussion - Lab): 4-0-0
Prerequisites: Completion of the Written English Competency Graduation Requirement (COMP) and a “C” or better in PR 231.

Focus is on research, writing and planning skills unique to public relations. Topics include news releases and media kits, backgrounders and position papers, newsletters and brochures, advocacy advertising and special event design.